Starting a new business is an exciting venture filled with vision, ambition, and countless to-do lists. From perfecting your product to building a stellar website and launching your marketing campaigns, every step is crucial. However, amidst the hustle and bustle, one critical task often gets overlooked — trademark registration. While it may seem like a […]
Read moreIn the fast-paced world of E-Commerce, building a recognizable brand is key—but protecting that brand is even more critical. From online marketplaces like Amazon and Etsy to your own Shopify store, trademark registration ensures your brand identity is not only unique but legally protected. In this blog, we’ll explore why every eCommerce business, whether a […]
Read moreApple Inc., a global tech giant renowned for its innovative products and robust trademark portfolio, has lost a trademark opposition case against Seoul-based cybersecurity company Penta Security Systems Inc. The dispute centered around Penta Security’s attempt to register the trademark “Wapples” for its software and hardware products under Class 9, which encompasses a broad range […]
Read moreBeyoncé’s decade-long legal pursuit to trademark her daughter Blue Ivy’s name has finally come to a victorious conclusion. What began as a simple application in 2012 culminated in a landmark decision by the Trademark Trial and Appeal Board (TTAB). This case underscores the complexities of trademark registration and highlights the importance of securing intellectual property […]
Read moreA recent legal clash between luxury watchmaker Rolex and a local Kazakh brand has placed the intricacies of trademark law under scrutiny. At the heart of the dispute are two similar trademarks: “Cosmo” owned by the local Kazakh brand and “Cosmograph,” the hallmark of Rolex’s distinguished watch collections. This conflict has raised important questions about […]
Read moreGet ready for a smoother ride when navigating patent and trademark ownership changes! The U.S. Patent and Trademark Office (USPTO) is launching its new Assignment Center on January 22, 2024, replacing the aging Electronic Patent Assignment System (EPAS) and Electronic Trademark Assignment System (ETAS). This marks a significant step forward in modernizing the USPTO’s services […]
Read more