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Today’s Trademark-SONIC IN SERVICE WITH THE SPEED OF SOUND

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Today’s Trademark-SONIC IN SERVICE WITH THE SPEED OF SOUND

Sonic is the nation’s largest chain of drive-in fast-food restaurants. The corporation evolved from the Top Hat Drive-In (later Sonic) in Shawnee, Oklahoma, a restaurant founded in 1953 by Troy Smith.

Restaurant founder Troy Smith tried his hand at running a number of restaurants, from diners and steakhouses to a root beer stand in Shawnee, Oklahoma. He outfitted the root beer stand with a car-to-kitchen intercom system after discovering a similar setup at a restaurant along the Texas-Louisiana border. It didn’t take him long to realize that the stand was consistently outperforming all of his other restaurants, turning a 20 percent profit on a regular basis. (There’s always money in the root beer stand.) So, in 1953, Smith ditched the other places and focused all of his attention on the root beer business.

 

It registered its mark on September 15, 1964 under USPTO with registration number- 777151.With more than twenty-seven hundred franchises located in thirty states, Sonic is the nation’s largest chain of drive-in fast-food restaurants.

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