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  • 30 May 2013
    Threat to patent system and its solution

    Patent laws protect the innovators to gain the financial benefits from their inventions. It also prevents others from getting monetary advantages using the unique ideas of others. The Word ‘Patent” is the derivative of the Latin term ‘litterae patentes’ which means an open letter. This type of open letter were conferred the rights of the […]

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    16 May 2013
    Delhi High Court dismisses the appeal of Marico Limited in the case of comparative advertising case Marico Limited vs Adani Wilmar Limited.

    Marico Limited filed two suits seeking permanent injunction restraining Adani Wilmar Limited from broadcasting, publishing and printing the advertisement of its product “Fortune”. Both the companies are the manufacturers of rice bran oil. Saffola is the brand name of the plaintiff’s product and the brand name of the defender is “Fortune”. The plaintiff argued that […]

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    15 May 2013
    Comparative advertising in India – Historical background

    Comparative advertising is a marketing strategy in which a company wants to show that its product or services is better than the competitors. However, the comparative advertising is not only used to promote a product or services, it has now become a common practice in political advertising as well. An example of comparative advertising is […]

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    13 May 2013
    Potentiality and challenges of Open Data System

    A large number of databases are regularly created by government and private organizations to meet the specific requirements of the organizations. Some of the created data are not only serving the purpose of the creator, but it may be very much beneficial to the other people as well. As for example, Newton discovered the laws […]

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    09 May 2013
    How to convert your invention to money?

    How can an inventor earn dividend from his invention? The inventor has no knowledge about how to proceed with the new idea. Some of the would-be-entrepreneurs think that someone will come at his doorstep with a fat check to purchase his innovative idea. The matter is not so easy. Inventor has to follow some guidelines […]

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    07 May 2013
    GIs are about to get the international protection status

    Darjeeling, Cognac, Tequila, Chianti are some of the names associated with certain products of specific geographical region. These products, such as Darjeeling tea of Darjeeling have earned a great reputation throughout the world for certain unique qualities and these products have become valuable assets for the local producers. The products are often exposed to misappropriations […]

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