Authored By : Tanya Janghel The growth in popularity of the non-fungible token (NFT), the newest craze in the world of digital assets, has been in the stories since 2021. This ground-breaking technology has swept the art and tech sectors. NFTs initially hit the headlines in 2017 with the launch of crypto and today, they are well […]
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Authored By : Ishita Goyal, Symbiosis Law School It’s difficult to imagine brands without goodwill. Goodwill comes from marketing and it’s a no-brainer how important digital marketing in e-commerce has become. From the seller’s point of view, not being able to sell products despite having invested good amount of money is an absolute nightmare. But […]
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Authored By : Ishita Goyal, Symbiosis Law School The terms like Blockchain, Non-fungible Tokens (NFTs) and Cryptocurrency have become the talk-of-the-town in the recent past and have substantially brought a transformative difference in the world of finance. Crypto and digital assets such as Bitcoin, Ethereum, and Ripple are in the news regularly for the bulky […]
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Authored By : Anjali Raj In this era of replication, there exists a desideratum for identification, as the replication of a trademark would ultimately result in trademark war. The present case is enthralling yet an intricate one. Bacardi and Company Limited is a prominent manufacturer that sells alcohols that comprises rum-based beverages, in addition to […]
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Social media has become one of the most influential and successful methods of marketing and advertising. According to the recent study India has the huge market that deals with social media and content creators as compared to international market. As social media platforms advance more participants and are widely available to influencers, YouTubers and artists […]
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Authored by – Anjali Raj An efficacious tool that indicates and differentiates the goods and services from each other is the trademark. It is oftentimes illegally used with an intent to attain benefits deceitfully from the goodwill earned by the mark. This case is an important one that sheds light on how a well-known trademark […]
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